Saturday, 22 June 2013

MKT 445 Week 3 Team Assignment Sales Plan Phase Two






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Resources: Sales Plan: Phase One paper, University Library, Internet

Utilize the organization and paper from Sale Plan: Phase One.

Write a 3,500-word minimum sales plan report that includes 12–22 pages in length with charts and data graphs. In the sales plan report you must include the following:

·        Executive summary
·        Description of your selected product or service from the previous week
·        Outline of where your product or service is in the product life cycle from the previous week
·        Environmental scan from the previous week
·        Situation analysis from the previous week
·        SWOTT analysis from the previous week
New information
·        Sales goals: Marketing; sales potential; and sales forecast chart with assumptions
·        Strategic plan: Sales strategy and customer relationship strategy
·        Tactics
·        Budget in spreadsheet format
·        Measurement tools

Format your paper consistent with APA guidelines.

Power Point Presentation: each team will present a 7-10 minute overview of their Sales Plan Phase 2 information

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